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About Roger
Founder and CEO of Destination Development International, Roger is one of the world’s leading specialists on community branding, development, marketing and tourism. Co-author of the book “Your Town: A Destination – The 25 Immutable Rules of Successful Tourism,” Roger has assisted nearly 1000 communities around the world with their efforts to become outstanding destinations – for local residents and visitors alike.
After spending several years in the concert industry providing tour management to international recording artists, Roger was offered the opportunity to help brand and market several renowned destination resorts. He  began by assisting Whistler, British Columbia and Hilton Head Island, South Carolina...
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